CASE STUDIES AND ARTICLES

 

Thanks for coming to this page and to see what what I have been up to. Here you will find a mix of articles and case studies about marketing and business that I hope you will find interesting.

Just click on the links and you can download them as a white paper PDF.

 

ENJOY!

 

CASE STUDIES

License or Manufacture? Digital Audio Software Case Study

 

ARTICLES

Startups - 10 steps to Success in New Ventures Serialised in INVENTIQUE

Marketing in a Downturn Written for SNAP MARKETING

The 5 Things your Website MUST Do

Do you make these 7 Mistakes with Google Adwords

The Duffers Guide to GREAT Product Positioning

Get to the Top of Google in these 5 Simple Steps Written for SNAP-MARKETING

 

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Henley Interim Marketing Articles and Business Advice